Accountability Act and related regulations (collectively referred to as “HIPAA”), including information you provide to Perthera Inc or within the MyPerthera portal, is separate and subject to HIPAA rules.
Information That We Collect
You may use our website without providing any personal information. When you reply to any of our communications with a request, we may need to collect additional information. For example, you may be asked to provide personal information, such as name, email address, and demographic information, if you choose to complete any of the online forms used for class registration, special events, promotions, appointment requests, and to provide feedback.
Patients can opt to create a MyPerthera portal account. MyPerthera is a secure portal available for patients to manage their health. Features include reviewing test results, providing information, and messaging the Perthera team.
Perthera is committed to protecting the privacy of the personal information you provide to us via this website so that we can make sure it remains as secure as possible. Accordingly, we use reasonable efforts to prevent unauthorized access. We use a secure firewall and a security infrastructure that protects the integrity and privacy of personal information submitted to us via this website. As an additional security measure, your personal information is also encrypted during transmission using appropriate technology including Transport Layer Security. This is an industry standard. (Encryption is a common method used to protect transmission of sensitive data across the Internet.)
Although we work hard to protect your personal information, Perthera cannot guarantee the security of any information you transmit to us through online applications, and you do so at your own risk. Depending on the nature of the inquiry, your communication could be discarded or archived. If you wish, you can contact us instead by telephone at the numbers provided on our website.
Cookies, Tracking, and Internet-based Advertising
This website works with third-party products or services (“Service Providers”). These include Google, Facebook, and other Service Providers who help us track and analyze visitor activity on the website, measure the effectiveness of our advertising efforts, and support the optimization of our digital marketing campaigns.
Cookies are small data files that online services can store on, and retrieve from, a user’s computer or mobile device through the user’s web browser. The information is stored and retrievable either for the duration of a website visit (known as “session cookies”), or until some later point in time set by the website setting the cookie (known as “persistent cookies”).
Examples of information we and our Service Providers collect include how often someone visits this website and what they do while on the website. We and our Service Providers use this information in the aggregate to understand how our visitors as a group use different resources and to help us improve our website. We and our Service Providers also collect information about the activity of individual website users. This information may be used to direct related Perthera advertisements and/or informational content to website users when they visit other websites.
Most internet browsers accept cookies by default, but you can modify your browser preferences to block or restrict cookies if you do not want your web browsing activity tracked. There are a variety of tools publicly available to manage cookies and similar technologies that collect information related to your use of the website. Learn more from (i) the FTC or (ii) the Digital Advertising Alliance opt-out page, which allows users to opt-out from receiving interest-based advertising.
We are not responsible for the effectiveness or compliance of third-party opt-out mechanisms or programs. Please note that if you delete your cookies or upgrade your browser after having opted out, you will need to opt-out again. Further, if you use multiple browsers or devices you will need to opt-out on each browser or device. You can access the information on this website without enabling cookies in your browser but disabling cookies may result in a diminished ability to take advantage of the services and related informational content on the website.
We use web analytics and tag management services and tools provided by Google and other third parties to collect certain information relating to your use of this website. You can find out more about how Google uses data when you visit our website by visiting “How Google uses data when you use our partners’ sites or apps.”
Our Service Providers may acquire additional information about your activity on our website, including pages you visit, access times, visit duration, how you arrived at our website, and your IP address. An IP address is a number that identifies a device connected to the Internet. For most devices, the IP address changes on at least a weekly basis. Our Service Providers may also acquire device identifiers and specific information about the browser you use. In some cases, this information may be unique to you.
How We Use This Information
Links to External Websites
Changes to This Policy
You should be aware that this Site is not intended for, or designed to attract, individuals under the age of 18.
Your Rights over Your Personal Information
You have certain rights regarding Your Personal Information, subject to local law. These include the following rights to:
Access your Personal Information.
- Rectify the information we hold about you.
- Erase your Personal Information.
- Restrict our use of your Personal Information.
- Object to your use of your Personal Information.
- Receive your Personal Information in a usable electronic format and transmit it to a third party (right to data portability); and
- Lodge a complaint with your local data protection authority if one exists in your country.